This project is for 2016 YCN student awards brief- Fedrigoni Paper Shop promotion.
The challenge: Creatively use paper to promote Fedrigoni ’s new retail space:
The imaginative Papers Shop.
- Age group 18-35
-Art and design student/ People who love to explore the potential of unlimited possibilities of paper craft and illustrating with paper.
The aim behind this campaign is to get the customer to purchase single sheets
of Fedrigoni paper, so the idea of the imaginative paper shop represented as a creative paper machine came to my mind.